FYC LABS
Option A · Homepage Refresh / 6.11.2026
For Suzanne, Carolina & Accessity

A modern
homepage,
live in weeks.

The fast, low-cost option. A clean refresh of your highest-traffic page, on the WordPress site you already run.

Option A · The Quick Refresh ~2-3 Weeks / $3,900 NTE
The Situation

Your site
still works.
It just looks 2021.

Accessity crossed $100M in lending and rebranded five years ago. The homepage hasn't kept pace with the brand.

It's gotten cluttered. Banners and pop-ups stack up and compete, and the one thing you want a small-business owner to do, apply for a loan, gets buried.

This is the quick fix. Refresh the homepage now, on the WordPress site you already run, so your most-visited page looks as current as your brand. The full migration is the other proposal.

The Investment
$3,900 Time + materials, not-to-exceed.

We bill against actual hours and this is the cap. We usually land near 80% of scope, so think of this as the ceiling, not the invoice.

~25 Hours of design + dev

Design and dev bundled. Overhead (PM, design review, QA) is itemized on the scope spread.

Kickoff: TBD Ship: 2-3 weeks from kickoff
What We're Building

The homepage,
done right.

01

Homepage Redesign

We rebuild the homepage around Carolina's mockup. One bold hero, a clear message, and room to breathe.

02

Simplified Navigation

Five clean nav items: About Us, Business Loans, Resources, Marketplace, Contact. Less clutter, faster wayfinding.

03

Loan-Application CTA

One obvious call to action that points every visitor at applying, wired to your existing Salesforce form, with click tracking.

04

Header + Footer Restyle

We restyle the global header and footer to match the new look so the whole page reads current.

05

Mobile-First Build

Most applicants land on a phone. We build the homepage to look sharp and tap clean on mobile.

06

Pop-up + Plugin Redress

We re-dress the right-side pop-ups, the accessibility widget, the chatbot, and the shortcuts, so they match the new look instead of fighting it.

Taste

Same brand.
Sharper face.

The old homepage

Colorful, but crowded.

The current homepage earns compliments on color, then asks visitors to parse a wall of banners and pop-ups. The call to action competes with everything around it.

"I hate all these pop-ups on the right-hand side. It looks spammy."

The FYC way

One hero. One ask.

We strip the page back to a single bold hero and a clear path to apply. The color stays, the clutter goes, and the brand reads modern.

"I want to make it more modern looking, in line with the websites I'm seeing today."

Built on WordPress Live in weeks
From Suzanne

"I just want to bring our site up to where it needs to be, so it can really work as a tool for us and our marketing campaigns."

Suzanne Carlson
Marketing Lead, Accessity
Timeline

Two, three weeks,
then live.

W1

Design Lock

  • Finalize Carolina's mockup
  • Confirm copy and hero headline
  • Map nav down to 5 items
  • Sign off on direction
W2

Build

  • Build homepage hero and sections
  • Restyle header, nav, and footer
  • Wire loan CTA + click tracking
  • Re-dress the pop-ups
W3

Polish

  • Mobile-responsive pass
  • QA across browsers
  • Your review round
  • Final edits
Live

Launch

  • Push live on WordPress
  • Confirm CTA tracking
  • Hand off a Loom walkthrough
  • Spanish version follows in ~1 week
The Scope — Part 01 of 02

User-facing work.

Interface Component Design Dev
01
Homepage Redesign
HomePage
5h
7h
02
Global Nav / Footer + Mobile
GlobalStyles
1h
2h
Part 01 Subtotal 6h 9h
The Scope — Part 02 of 02

Wiring and project overhead.

Interface Component Design Dev
03
Loan CTA + Pop-up Redress
CTAWiring
2h
Part 02 Subtotal 0h 2h
+
Project Management
Coordination + handoff
2h
+
Design Review
Quality pass on the design
2h
+
QA + Testing
Cross-browser + mobile
4h
Project Total · $3,900 NTE 8h 17h
FYC LABS
Next Step

Ready when you are, Suzanne.

This is Option A, the quick refresh: a modern homepage on your current WordPress site, live in about 2-3 weeks, $3,900 not-to-exceed. The Spanish version follows in about a week. Option B is the full migration to Paige, phased across 2026 and 2027. Tell me which road you want and I'll get the paperwork moving.

Contact

Brian Hammond
VP of Sales, FYC Labs

Reach Me

bhammond@fyclabs.com
fyclabs.com

Proposal valid 14 days 6.11.2026
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